Our culture toys with lust.[i] We know the power of lust so well that we use it to sell hamburgers and cars and beer. I mean, seriously. Step back and consider how crazy that is. We take things that are already attractive and then add sex to them to sell them better! Burgers, sports cars, and beer! We crave these things on their own! And yet advertisers are still compelled to add an ingredient in to make them even more desirous: sex. On the flip side, you never see sex requiring anything else to sell it. Your local strip club isn’t trying to lure people in with their mouthwatering hamburgers.

Last week we considered Jesus’ difficult words about lust. Jesus takes the Old Testament standard of sexual purity of not committing adultery to a radical place: the heart. Jesus says that we are called by God to not even entertain lustful desires in our heart.

Jesus takes lust seriously. He takes lust seriously because when we lust we reveal that our heart is aimed at gratifying ourselves, not honoring God.

We tend to fear the wrong things when it comes to lust. We fear what a life of unfulfilled desires might look like. We fear the relational consequences of getting caught looking at pornography. We fear having our reputation marred.

But there are things we should really fear: the state of our soul, for starters. And of course, we should fear our Maker, God himself.

Does Jesus Tell us We “Can’t Get No Satisfaction”? Our Struggle Against Lust

Virtually everyone agrees that adultery is wrong. According to one survey, more than 75% worldwide agree that it is wrong.[i] The vast majority of us agree: adultery hurts marriages, it hurts children.

And yet, simultaneously, our culture encourages us to pursue our desires and fulfill our passions. But there are cracks in that approach. The #metoo movement has begun to uncover the devastating impact of some men living out this sexual philosophy.

Two thousand years ago Jesus pointed to the crack in this moral pavement. He says that our sexual offense, our sexual sin, doesn’t begin with the action, but with the heart:

“You have heard that it was said, ‘You shall not commit adultery.’ But I say to you that everyone who looks at a woman with lustful intent has already committed adultery with her in his heart” (Matthew 5:27-28).

Sexual sin begins with our heart and moves to our imagination and only then to our actions. There was never a person in the history of the world who committed sexual sin who didn’t initiate that sin in his heart and then his imagination.

Only 14% of women and 22% of men admit to having had an affair.[ii] And yet, If you ask Americans if they would commit an affair if they wouldn’t get caught, then 74% of men and 68% of women say they would have an affair.[iii]

And every person has at one time or another turned over in our hearts the desire to experience someone other than our spouse sexually and/or emotionally. That desire then gets turned over and played with in our minds. This is lust.